Episcopal School of Jacksonville may be one of Jacksonville’s most respected private K-12 schools, but it still takes a significant effort to meet the challenges of recruiting, marketing, and fundraising. Integrating video into our marketing mix was critical to reaching the next generation of students, alumni, and donors. We filmed students, faculty, athletes, artists, clergy, graduates, and alumni at Episcopal’s stunning Jacksonville, Florida campuses and sports facilities.
The resulting documentary-style video was prominently displayed on the website and campaigned on social media, leading to increased applications and campus pride. Go Eagles!