Before HDco was approached, Heirloom Woodworking had already established itself as a prominent handcrafted millwork and cabinetry provider for respected builders and designers in Amelia Island, Florida. The company’s principals saw an opportunity to capitalize on their investment in a new workshop and equipment and sought HDco’s expertise to reinvent their brand identity, marketing materials, and website.
Our logo design drew inspiration from the past, incorporating hand tools and classic typography to evoke feelings of nostalgia. We also produced luxurious stationery with a rich color scheme to further enhance the company’s appeal. Additionally, we created a companion website to help the company convert leads from the internet. Thanks to our efforts, the company flourished until the principals’ retirement.