I’ve been outed. Apparently I’m one of the 26% of Jacksonville who thinks the FTU is no longer relevant. I’ve nothing against their Web site, except that their design and information architecture are abhorrent, and that you cannot pull an RSS feed from it.
I do find it ironic that the agency who developed the campaign relied primarily on tv, radio and outdoor to get the message out. I never did see the newspaper ad with big reveal, until I saw this blog posting. 😉
Picked up from Urban Jacksonville:
Beware the 26, not so dangerous after all