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YouTube TV is a streaming television service that is owned by Google. It provides users with a variety of live linear channel feeds and on-demand content. As a large streaming service, YouTubeTV also offers consumer data analytics services. At a recent international consumer conference, a dynamic keynote video was produced by HDco for a senior executive. The video highlights the evolving media landscape, changing consumer preferences, and the significance of data in the growth of Google.Google

Google

Amazon

Amazon is a well-known global company that requires no introduction. Hdco was asked to create a video showcasing the partnership between Amazon and a worldwide data analytics provider. The video illustrates how Amazon utilizes data from various retail, online, and video streaming platforms. This energetic motion graphics video was utilized to enhance the collaboration between the two entities.Amazon
Leveraging its exclusive consumer data, Neustar has introduced Fabrick, which is a comprehensive measurement solution for CPG companies, agencies, and retailers. Our close collaboration with the Neustar team has resulted in a series of launch and keynote videos that created media hype and caught the attention of one of the three major credit bureaus, TransUnion. With a deliberate strategy, we launched a social media and streaming campaign that amplified the message to the intended audience.TransUnion

TransUnion

PepsiCo

HDco was commissioned by PepsiCo to produce an explainer video for their innovative analytics software, PepView 2.0. This software offers valuable insights into various functions within the company, such as marketing and product development. However, there was an issue with its adoption within the organization. To address this, we crafted a promotional video demonstrating how associates could benefit from PepView 2.0. The software resulted in increased productivity, the creation of new brand extensions, and a greater presence on retail store shelves.PepsiCo
HDco collaborated with ESPN, one of the world's largest sports networks, to market a cutting-edge advertising technology called Live Sport by ESPN. This revolutionary technology uses a sophisticated, proprietary algorithm to generate real-time media buys. We created a sleek and modern presentation for this innovative technology, showcased at the Las Vegas CES (Consumer Electronics Show).ESPN

ESPN

L’Oreal Paris

L'Oréal Paris invests heavily in TV advertising annually, spending hundreds of millions of dollars. However, the effectiveness of an ad decreases after a certain number of views, making it a waste of ad dollars. To address this issue, HDco created a training video for senior executives at L'Oréal Paris. The video highlights best practices for maximizing advertising effectiveness, resulting in substantial savings for L'Oréal Paris in media costs. The video includes an interview with a Nielsen executive and features a hip, animated style. As this was an internal video, it is not available for public viewing.L’Oreal Paris
In 2020, Nielsen sold their CPG business unit and rebranded it as NIQ. As part of their annual c360 conference, NIQ requested our help creating their first keynote video. Our bold approach and energizing video impressed the audience and set NIQ apart from Nielsen Global Media. Following this success, NIQ asked us to produce videos explaining their complex B2B SaaS products to marketing and technology executives. We have since created keynote videos for top NIQ executives at major conferences and senior leadership meetings.NIQ

NIQ

Nielsen Global Media

Our responsibilities include recruitment, internal communications, product launches, and keynote videos for business units such as Consumer Neuroscience, Digital Marketing Cloud, and Nielsen Connect. Nielsen's platinum clients, including Coca-Cola, Unilever, P&G, Tata, and others, tap our experience to market their essential initiatives. Nielsen stands out because of its deep understanding of people, which has been instrumental in our knowledge and access to the latest marketing and technology trends worldwide, providing us with an edge when working with all our clients. We have also produced Nielsen videos for the Emmy's, Cannes Film Festival, Adweek, CES in Las Vegas, Nielsen C360, the World Marketing Summit in Bangladesh, and Nielsen's Global Leader Meeting.Nielsen Global Media
HDco was asked by the PGA TOUR to redesign the websites for TPC Sawgrass and TPC Scottsdale, its flagship properties. This project promotes memberships, tee times, and events. Using our expertise in destination marketing, we improved the website's messaging, user experience, and visual appeal. Based on the success of this project, we were awarded the web maintenance and hosting contract for all the club websites in the TPC Network.PGA TOUR

PGA TOUR

Tata Consultancy Services (TCS)

HDco was commissioned by Tata Consultancy Services (TCS) to produce a short documentary highlighting the strong relationship between TCS and its clients. The objective was to demonstrate how deep integration can lead to technological breakthroughs. Our approach to telling this story revealed how, despite our differences in time zones and cultures, we have more in common than we realize.Tata Consultancy Services (TCS)