I caught a story on CBS Sunday Morning about AI-generated music—which tells you everything you need to know about where we are in this conversation. When CBS Sunday Morning covers something, it means your parents are now thinking about it over coffee and crossword puzzles. AI music synthesis has been around for years, but now...Read More

Roar and Raise, Flagler College’s annual fundraising campaign, kicks off this April 3-4, 2024. My program, Fifties for Flagler, offers a matching campaign up to $1000. I’m aiming to gather 20 friends who can contribute $50 each or any combination of $50. ($100, $250, etc). Your generous donations will directly support the Visual & Performing Arts...Read More

In the workplace, there's a lot of corporate speak about employee empowerment. Leaders talk with great pride about giving employees autonomy and decision-making power, leading to increased motivation and productivity. That's not to say leaders are not well-intentioned because the evidence is clear that empowerment leads to a more motivated and engaged workforce.Read More

With solid data and insights in hand, the next step is shifting your mindset and, consequently, your actions or behaviour. We admit that this is not easy. Even with a clear understanding of the workforce, your responsibility is to shareholders, not the rank and file.Read More

For many internal communicators, capturing and evaluating employee engagement metrics is ‘the weakest link’. Only 56% of survey respondents track website analytics, 44% look at email clicks, and 19% don't measure employee communications at all.Read More

This multi-part series addresses the challenges employers face in addressing their workforce's environmental, social, and political demands.Read More

As marketers, we often fall into the trap of thinking that the bigger and grander something is, the more impactful it will be. We are conditioned to believe that size and scale will drive results. However, the true impact comes not from the size or scale of something but from the intent and integrity behind...Read More